Uli Cieplak - who is not very pretty, but hardworking and smart - finds employment in the renowned fashion house Febo & Dobrzański. Despite her unattractive appearance, with diligence she climbs the career ladder while secretly having a crush on her boss, Marek Dobrzański, the president of the company.

BrzydUla тривав 2 сезони. Нових епізодів не заплановано.